As your promotion runs, you will be able to see a breakdown of the following in your reports for each of your promotions:

  • Views/Impressions: This is the total of how many times we served your ad
  • People/Reach: how many different people saw your ad
  • Clicks/engagements: ¬†How many times your ad was clicked on within an app
  • Popular apps where your ad was displayed the most
  • The approximate location of users who have seen your promotion within an app